Make Your Site Sell!, also called The Bible of Webdesign Explains in Detail How to Build A Successful Website.
He used his experiences when building a website to sell software. So, he knows exactly how to build a website that sell. Ken successfully sold his software-package 1,000 times.
By the way, he's an extraordinary person. You really should read Ken Evoy's bio! Wow, impressive.
(Clicking this link will open a new window. Right under the logo at the top left, click on "by Ken Evoy M.D.". Close the windows when you're done.)
This guide is often referred to as "The Bible of Web Design". It shows you every detailed step you'll need to build a professional, highly targeted, selling website.
Typically Ken, he makes you think immediately by starting his guide with the the single most important part of your entire website.
Some of the main topics covered:
- which products sell on the web, how to develop them and a 16-point evaluation checklist
- how and what to write to sell from your website
- build trust and likeability
- make your site usable
- navigation
- how to open your main page and how to attract visitors into your site
- critial sales builders
- site selling techniques
- how to close the sale
- email and backup responses
- traffic building
But it doesn't stop here.
Ken thought Traffic Building, Store Building and Product Development were such important items, that he included seperate guides about these topics. So, you're getting three additional ebooks for the price of one.
And a handy Glossary, Index and Table of Contents are included for easy browsing per subject. Also, Ken's writing style makes these large volumes an extremely easy read and sometimes it's even very amusing.
I read Make Your Site Sell from start to finish right after the first version was released. A bit overwhelming, but I used the information immediately to improve my sites. With success.
I still use the newer versions today, but now I browse for topics. I don't think you can find a better guide for targeted web site building. It contains precious information and it learns you to think. For me, that's the greatest value of this brilliant guide.
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